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Soyla

Social media for law firms

Your law firm's social media, done for you. Fifteen posts a month. You approve, we post.

We write about the areas your firm handles, how a case actually moves, and what happens at a first consultation. You approve each one by text, and we post it to the accounts you connect.

Get your first postsSee what we'd make
  • Plain Word Law
    Plain Word Law post: "The room where the last page gets signed.", a walnut conference table with blank pages, a fountain pen and morning light through blinds.

    Second floor, and the elevator is just inside the glass doors.

  • Gable Street Law
    Gable Street Law post: "REAL ESTATE AND LANDLORD-TENANT", a county courthouse at golden hour under a dark card holding four practice cells.

    We do not take construction disputes, and we say so on the first call.

  • Two Rivers Law
    Two Rivers Law post: "Citizenship Application Day", an overhead photograph of a library sign-in table set up and empty before the doors open.

    Bring your green card and your travel dates. We can look at the form with you.

  • Quarry Lane Law
    Quarry Lane Law post: "We are closed Thursday Nov 26 and Friday Nov 27", a blue notice card beside a stack of kraft file wallets tied shut with a cloth ribbon.

    The after-hours line stays on, and we read messages twice a day over the holiday.

  • Plain Word Law
    Plain Word Law post: "The form usually beats the will.", a dark green card with three numbered rows about beneficiary forms.

    We ask every estate client to bring the forms, not just the will.

  • Mill Road Law
    Mill Road Law post: "PARALEGAL, PERSONAL INJURY", an oversized chrome binder clip on a dark stage beside three chips carrying the terms.

    One paralegal, one attorney, one caseload. Send a resume and we will read it.

  • Willow Bend Law
    Willow Bend Law post: "Marisol takes the hardest weeks.", a photograph taken over an attorney's shoulder as she writes on a legal pad in late sun.

    Nine years as a school counselor before law school, and it shows.

  • Foundry Row Law
    Foundry Row Law post: "The holiday party is still a workplace.", an office kitchen counter after the party with empty glasses under one warm light.

    We would rather answer this in November than in January.

  • Plain Word Law
    Plain Word Law post: "The room where the last page gets signed.", a walnut conference table with blank pages, a fountain pen and morning light through blinds.

    Second floor, and the elevator is just inside the glass doors.

  • Plain Word Law
    Plain Word Law post: "The form usually beats the will.", a dark green card with three numbered rows about beneficiary forms.

    We ask every estate client to bring the forms, not just the will.

  • Gable Street Law
    Gable Street Law post: "REAL ESTATE AND LANDLORD-TENANT", a county courthouse at golden hour under a dark card holding four practice cells.

    We do not take construction disputes, and we say so on the first call.

  • Mill Road Law
    Mill Road Law post: "PARALEGAL, PERSONAL INJURY", an oversized chrome binder clip on a dark stage beside three chips carrying the terms.

    One paralegal, one attorney, one caseload. Send a resume and we will read it.

  • Two Rivers Law
    Two Rivers Law post: "Citizenship Application Day", an overhead photograph of a library sign-in table set up and empty before the doors open.

    Bring your green card and your travel dates. We can look at the form with you.

  • Willow Bend Law
    Willow Bend Law post: "Marisol takes the hardest weeks.", a photograph taken over an attorney's shoulder as she writes on a legal pad in late sun.

    Nine years as a school counselor before law school, and it shows.

  • Quarry Lane Law
    Quarry Lane Law post: "We are closed Thursday Nov 26 and Friday Nov 27", a blue notice card beside a stack of kraft file wallets tied shut with a cloth ribbon.

    The after-hours line stays on, and we read messages twice a day over the holiday.

  • Foundry Row Law
    Foundry Row Law post: "The holiday party is still a workplace.", an office kitchen counter after the party with empty glasses under one warm light.

    We would rather answer this in November than in January.

Eight sample posts for Plain Word Law shown as they would appear in a feed.
Ask for a post

Offer a consultation or announce a hire

Tap a card for a practice area, an attorney or a free clinic, answer a few fields, add your photo, and it is in Review a few minutes later.

Make a post

Choose what you want to share, then give Soyla the details.

11 of 12 requests left this month

People

  • Attorney spotlightThe person a nervous caller will actually meet.Needs a photo
  • Welcome a new hireFirst week at the firm, and what they will handle.Needs a photo
  • Work anniversaryFive, ten or twenty years with the firm.Needs a photo

Working with us

  • A practice area we handleWhat you take in it, the first step, who to ask for.Photo optional
  • Free consultationThe offer, the conditions, and what it is not.No photo needed

The firm

  • In the newsQuoted, interviewed, published, or on a panel.Photo optional
  • Show the officeThe door, the lobby, and the room where you sign.Needs a photo
  • An award or rankingThe body, the year, and nothing added to it.Photo optional
  • A new practice areaNow handling something you did not handle before.Photo optional

Clients

  • A review we can shareA client's own words, rebuilt as a branded card.No photo needed
  • A result we can shareOne outcome, anonymized, with the disclaimer on the card.No photo needed

Hiring

  • We're hiringOne opening, with terms the offer letter will match.Photo optional

Community

  • A free clinic or workshopThe date, the place, and who it is for.Photo optional

Notices

  • Hours and closuresHoliday hours, a closure, a move, new hours.No photo needed

Anything else

  • Something elseTell us what to post, in your own words.Freeform
  • Make your ownA card for a post you make often.Reusable format

A sample request. The card, its fields and the finished post are the ones this trade gets.

A sample request, played on the Make a post screen. The “Free consultation” card is tapped and its sheet opens; the answers filled in are: which practice areas it covers, Family and divorce, Estate planning and probate; how long it runs, 30 minutes; how it happens, Any of those, your choice; what happens in it, We listen to what happened, tell you what the process looks like, and say whether we can help; what it is not, Not advice on your case, and not a promise to take it; this is the consultation we will actually give, yes. Send, and Soyla answers “On it.”, then writes the post. A few minutes later it is waiting in Review for Plain Word Law, labelled “You asked for this”, with Approve and Decline under it. Nothing here is posted; this is a depiction of the product.
How it works

Two minutes between client calls

We text you when new posts are ready. Approve the ones you like, decline one with a reason, and the next posts change.

When new posts are ready, Soyla texts you a link to them. Each one is shown as it will look in the feed, going to Instagram, Facebook, LinkedIn, X and Threads at once. Approve a post and Soyla schedules it and posts it to the accounts you connected. Decline one with a reason — “not our tone”, say — and the next drafts change. The film ends where the work does: the approved post going out to all five of those accounts, off that one tap. Nothing here is posted; this is a depiction of the product.

  1. We text you new posts

  2. You approve or decline

  3. The next posts change

Design

Pick a look for your firm

Choose one of 46 designs once, and every post keeps it.

  • Four sample posts in a design system: deep orange, warm editorial photography.
  • Four sample posts in a design system: hot pink and lime, tight editorial blocks.
  • Four sample posts in a design system: bottle green and antique gold.
  • Four sample posts in a design system: royal blue with rounded blob panels.On this page
  • Four sample posts in a design system: deep blue with hard-edged athletic type.
  • Four sample posts in a design system: sky blue on grey, product tiles with specifications.
  • Four sample posts in a design system: near-white with an amber accent, skincare editorial.
  • Four sample posts in a design system: clinical blue with pale blue panels.
  • Four sample posts in a design system: pale yellow and warm sand, clean and airy.
  • Four sample posts in a design system: corporate azure, blue panels on blue.On this page
  • Four sample posts in a design system: lime on charcoal, boxed commerce tiles.
  • Four sample posts in a design system: retro grunge in orange and rust.
  • Four sample posts in a design system: warm neutrals, peach and cream.
  • Four sample posts in a design system: charcoal and near-white, stark monochrome.
  • Four sample posts in a design system: yellow and pink, poster-sized type.
  • Four sample posts in a design system: burnt orange and charcoal, wide photography.On this page
  • Four sample posts in a design system: green and cream with soft rounded shapes.
  • Four sample posts in a design system: near-white minimal, thin rules and small type.
  • Four sample posts in a design system: warm nude, quiet and unhurried.
  • Four sample posts in a design system: high-gloss product photography on warm orange.
  • Four sample posts in a design system: red and blue stickers on white.
  • Four sample posts in a design system: deep blue and charcoal, data panels.On this page
  • Four sample posts in a design system: warm neutral commerce tiles.
  • Four sample posts in a design system: charcoal and warm sand, banking panels.
  • Four sample posts in a design system: hyper-saturated pop, photography on flat pink and violet.
  • Four sample posts in a design system: orange listing panels with large photographs.
  • Four sample posts in a design system: pale yellow on near-black, heavy display type.
  • Four sample posts in a design system: deep green fields with lime accents.
  • Four sample posts in a design system: pale terracotta and cream, soft and quiet.On this page
  • Four sample posts in a design system: an app interface drawn as a poster, sky blue on white.
  • Four sample posts in a design system: grey and blue, a product page torn into a poster.
  • Four sample posts in a design system: a flat orange field with white type.
  • Four sample posts in a design system: red and orange with very large headlines.
  • Four sample posts in a design system: deep green clinical panels.
  • Four sample posts in a design system: burnt orange with folk-market lettering.
  • Four sample posts in a design system: deep teal with warm sand accents.On this page
  • Four sample posts in a design system: black and industrial yellow, high contrast.
  • Four sample posts in a design system: lime and deep green, technical panels.
  • Four sample posts in a design system: flat blue with pale blue panels.
  • Four sample posts in a design system: violet and lime in flowing slabs.
  • Four sample posts in a design system: organic blobs in orange and yellow.
  • Four sample posts in a design system: a giant wordmark behind a floating product.
  • Four sample posts in a design system: deep navy with fine rules.On this page
  • Four sample posts in a design system: a lime ribbon over pale green.
  • Four sample posts in a design system: warm flash orange, appetite first.
  • Four sample posts in a design system: deep blue with sky blue gradients.

46 designs. Pick one once; every post is made in it.

Before and after

Your firm's page, now and with us

The office hours go up, then a quarter goes by. On the right, the same month with Soyla.

Without Soyla
  • Last post: the office hours.
  • A good team photo, never posted.
  • A quiet quarter while cases piled up.
With Soyla
Plain Word Law post: "The room where the last page gets signed.", a walnut conference table with blank pages, a fountain pen and morning light through blinds.
Plain Word Law post: "The form usually beats the will.", a dark green card with three numbered rows about beneficiary forms.
Gable Street Law post: "REAL ESTATE AND LANDLORD-TENANT", a county courthouse at golden hour under a dark card holding four practice cells.
Mill Road Law post: "PARALEGAL, PERSONAL INJURY", an oversized chrome binder clip on a dark stage beside three chips carrying the terms.
Two Rivers Law post: "Citizenship Application Day", an overhead photograph of a library sign-in table set up and empty before the doors open.
Willow Bend Law post: "Marisol takes the hardest weeks.", a photograph taken over an attorney's shoulder as she writes on a legal pad in late sun.
Quarry Lane Law post: "We are closed Thursday Nov 26 and Friday Nov 27", a blue notice card beside a stack of kraft file wallets tied shut with a cloth ribbon.
Foundry Row Law post: "The holiday party is still a workplace.", an office kitchen counter after the party with empty glasses under one warm light.
A post a day
A month

A month of posts from your firm

A post a day: what a deposition is, how a case moves, your fees and your attorneys, all checked against attorney advertising rules.

  • Plain English
  • Know your rights
  • How cases move
  • Practice areas
  • Fees & consultations
  • Your team
  • The office
  • Community & notices
MonTueWedThuFriSatSun
  1. 1What a deposition is
  2. 2What probate covers
  3. 3After you are served
  4. 4Flat fee or hourly
  5. 5Verbal contracts count
  6. 6How we prepare a file
  7. 7A free legal clinic
  8. 8Small claims, plainly
  9. 9From filing to hearing
  10. 10What a will cannot do
  11. 11At a traffic stop
  12. 12Wills versus trusts
  13. 13The signing table
  14. 14A library talk
  15. 15Statute of limitations
  16. 16What custody means
  17. 17The recorded statement
  18. 18Your rights when served
  19. 19Default judgment
  20. 20Meet the paralegal
  21. 21Closed for the holiday
  22. 22Mediation or court
  23. 23After the demand letter
  24. 24Powers of attorney
  25. 25What a retainer is
  26. 26Bring the messy timeline
  27. 27The conference room
  28. 28A day in intake
  29. 29Ask for plain words
  30. 30When they ask to search

A sample month. The categories are this trade's; the titles are examples.

FAQ

Questions we get asked

Will the posts give legal advice?

No. We write general legal education and firm news, never advice about a reader's own situation. Every post is written so a general information line fits it, and you approve the wording before anything is published.

How do you handle advertising rules and client confidentiality?

Every draft is checked against law firm rules before you see it. No outcome promised or implied, no best or top, no specialist unless you name the certifying body, and no client named or shown without written consent. You still approve every post.

Can I use my own photos?

Yes. Send a photo of your office, your conference room or a courthouse from outside, and we use it untouched. We never redraw your attorneys, and we never put a document, screen or file tab with a name on it in a post.

Will it sound like our firm?

You tell us how you talk to someone who calls frightened, and we write in that voice. If a post does not sound like you, decline it with a reason and the next posts change.

Do you actually post for us?

Yes, on the accounts you connect. Every post you approve is scheduled to a day and published to your own Instagram, Facebook, LinkedIn or other connected pages. We never post to an account you have not connected.

What does it cost?

It is free to sign up. Plans start at $99 a month.

More industries

Built one trade at a time

Keep your hours for clients.

Tell us what your firm handles and how you talk to the people who call, and your first posts come back for you to approve.

Get your first posts

Free to sign up. Plans from $99/month.