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Soyla

Social media for chiropractors

Your chiropractic office's social media, done for you. Fifteen posts a month. You approve, we post.

We write about what happens at a first visit, what an adjustment is, and who is in your office. You approve each post by text, and we post to the accounts you connect.

Get your first postsSee what we'd make
  • Halyard Chiropractic
    Halyard Chiropractic post: "The first visit is mostly talking.", a bone card set over a photograph of an empty treatment room with fresh paper laid down the table.

    History, an exam, then what we would do. Nothing happens until you have heard it.

  • Tinbridge Chiropractic
    Tinbridge Chiropractic post: "We are open on Saturday mornings from this month.", a grey report card showing the opening and closing hours in dot matrix numerals.

    Saturday mornings from eight to noon, starting this month. Call ahead for a slot.

  • Ninebark Chiropractic
    Ninebark Chiropractic post: "Delia runs the front desk.", a bone poster with a photograph taken over a receptionist's shoulder at an open appointment book.

    Six years at the front desk. She books the room you like and calls if we run late.

  • Pennant Chiropractic
    Pennant Chiropractic post: "Bring these three things.", a dusty blue card holding three stacked tiles for a photo ID, an insurance card and shoes you can move in.

    Photo ID, your insurance card, and shoes you can move in. Come five minutes early.

  • Halyard Chiropractic
    Halyard Chiropractic post: "One joint. One controlled push.", a deep pine green card with five rounded bars stacked and the middle one shifted to the right.

    We take a joint to the end of where it moves, then a little further. That is it.

  • Longbow Spine & Sport
    Longbow Spine & Sport post: "AFTER PRACTICE", a photograph of two empty treatment tables in a sports bay under electric blue diagonal panels.

    Thursday evenings are held for the school teams. Come straight from practice.

  • Alderfield Chiropractic
    Alderfield Chiropractic post: "We are hiring a chiropractic assistant.", a white card with a giant four cropped by the edge and the days written beside it.

    Four days a week, no Saturdays. No experience needed, we train you at the desk.

  • Grainhouse Chiropractic
    Grainhouse Chiropractic post: "The paper changes between every patient.", a black macro photograph of a roll of examination paper on the end of a treatment table.

    Fresh paper, and the table, headrest and bolster wiped down between every patient.

  • Halyard Chiropractic
    Halyard Chiropractic post: "The first visit is mostly talking.", a bone card set over a photograph of an empty treatment room with fresh paper laid down the table.

    History, an exam, then what we would do. Nothing happens until you have heard it.

  • Halyard Chiropractic
    Halyard Chiropractic post: "One joint. One controlled push.", a deep pine green card with five rounded bars stacked and the middle one shifted to the right.

    We take a joint to the end of where it moves, then a little further. That is it.

  • Tinbridge Chiropractic
    Tinbridge Chiropractic post: "We are open on Saturday mornings from this month.", a grey report card showing the opening and closing hours in dot matrix numerals.

    Saturday mornings from eight to noon, starting this month. Call ahead for a slot.

  • Longbow Spine & Sport
    Longbow Spine & Sport post: "AFTER PRACTICE", a photograph of two empty treatment tables in a sports bay under electric blue diagonal panels.

    Thursday evenings are held for the school teams. Come straight from practice.

  • Ninebark Chiropractic
    Ninebark Chiropractic post: "Delia runs the front desk.", a bone poster with a photograph taken over a receptionist's shoulder at an open appointment book.

    Six years at the front desk. She books the room you like and calls if we run late.

  • Alderfield Chiropractic
    Alderfield Chiropractic post: "We are hiring a chiropractic assistant.", a white card with a giant four cropped by the edge and the days written beside it.

    Four days a week, no Saturdays. No experience needed, we train you at the desk.

  • Pennant Chiropractic
    Pennant Chiropractic post: "Bring these three things.", a dusty blue card holding three stacked tiles for a photo ID, an insurance card and shoes you can move in.

    Photo ID, your insurance card, and shoes you can move in. Come five minutes early.

  • Grainhouse Chiropractic
    Grainhouse Chiropractic post: "The paper changes between every patient.", a black macro photograph of a roll of examination paper on the end of a treatment table.

    Fresh paper, and the table, headrest and bolster wiped down between every patient.

Eight sample posts for Halyard Chiropractic shown as they would appear in a feed.
Ask for a post

Ask for the post you need

Tap a card you can ask for, Something new or Someone on the team, fill in a few fields, and it is in Review a few minutes later.

Make a post

Choose what you want to share, then give Soyla the details.

11 of 12 requests left this month

People

  • Someone on the teamOne person, first name, what they do here.Needs a photo

The work

  • Show the workA finished job, a product, a day at it.Needs a photo
  • Before and afterTwo photos, same subject.Needs 2 photos
  • Behind the scenesThe part customers never see.Needs a photo

News

  • Something newA new product, service or offering, in one line.Photo optional
  • Hours or closureHoliday hours, a closure, a reopening.No photo needed
  • An eventWhere you'll be, and when.Photo optional
  • A milestoneAn anniversary, a move, an award.Photo optional

Customers

  • A customer's wordsA real review, made into a card.No photo needed

Hiring

  • We're hiringThe role, what matters, how to apply.No photo needed

Anything else

  • Something elseTell us what to post, in your own words.Freeform
  • Make your ownA card for a post you make often.Reusable format

A sample request. The card, its fields and the finished post are the ones this trade gets.

A sample request, played on the Make a post screen. The “Something new” card is tapped and its sheet opens; the answers filled in are: what's new?, Massage on Tuesdays and Thursdays; tell people about it, Hour-long sessions, mornings only. Book at the front desk or call; from when?, 2026-10-06. Send, and Soyla answers “On it.”, then writes the post. A few minutes later it is waiting in Review for Halyard Chiropractic, labelled “You asked for this”, with Approve and Decline under it. Nothing here is posted; this is a depiction of the product.
How it works

Approve them between adjustments

We text you when new posts are ready. Approve the ones you like, decline one with a reason, and the next posts change.

When new posts are ready, Soyla texts you a link to them. Each one is shown as it will look in the feed, going to Instagram, Facebook, LinkedIn, X and Threads at once. Approve a post and Soyla schedules it and posts it to the accounts you connected. Decline one with a reason — “not our tone”, say — and the next drafts change. The film ends where the work does: the approved post going out to all five of those accounts, off that one tap. Nothing here is posted; this is a depiction of the product.

  1. We text you new posts

  2. You approve or decline

  3. The next posts change

Before you see it

The line that does not go out.

Every draft is checked before it reaches you, and you approve everything that does. These three were rewritten.

  1. Draft

    Adjustments keep your whole family well through cold season.

    A health claim An ad that says a treatment does something has to be able to back it up.

    What goes out

    Cold weather means more shoveling and more hours at a desk. Here is how a first visit works.

  2. Draft

    Nine out of ten patients walk out standing straighter.

    A number with nothing behind it A success rate is what a state board's advertising rules are written for.

    What goes out

    We tell you what we found, what we would do about it, and what that costs. Then you decide.

  3. Draft

    Delia could not turn her head in March. Look at her now.

    A patient's story, no release on file A patient goes in a post after they have signed for it, and not before.

    What goes out

    A stiff neck is a common reason people call. A first visit is history, an exam, then a plan you agree to.

Design

Pick one look and keep it

Choose one of 46 designs once, and every post keeps it.

  • Four sample posts in a design system: deep orange, warm editorial photography.
  • Four sample posts in a design system: hyper-saturated pop, photography on flat pink and violet.
  • Four sample posts in a design system: orange listing panels with large photographs.
  • Four sample posts in a design system: pale yellow on near-black, heavy display type.On this page
  • Four sample posts in a design system: deep green fields with lime accents.
  • Four sample posts in a design system: near-white with an amber accent, skincare editorial.
  • Four sample posts in a design system: grey and blue, a product page torn into a poster.
  • Four sample posts in a design system: a flat orange field with white type.
  • Four sample posts in a design system: red and orange with very large headlines.
  • Four sample posts in a design system: pale terracotta and cream, soft and quiet.On this page
  • Four sample posts in a design system: deep green clinical panels.
  • Four sample posts in a design system: burnt orange with folk-market lettering.
  • Four sample posts in a design system: black and industrial yellow, high contrast.
  • Four sample posts in a design system: lime and deep green, technical panels.
  • Four sample posts in a design system: flat blue with pale blue panels.
  • Four sample posts in a design system: deep teal with warm sand accents.On this page
  • Four sample posts in a design system: violet and lime in flowing slabs.
  • Four sample posts in a design system: warm nude, quiet and unhurried.
  • Four sample posts in a design system: deep navy with fine rules.
  • Four sample posts in a design system: deep blue and charcoal, data panels.
  • Four sample posts in a design system: red and blue stickers on white.
  • Four sample posts in a design system: near-white minimal, thin rules and small type.On this page
  • Four sample posts in a design system: warm neutral commerce tiles.
  • Four sample posts in a design system: charcoal and warm sand, banking panels.
  • Four sample posts in a design system: royal blue with rounded blob panels.
  • Four sample posts in a design system: hot pink and lime, tight editorial blocks.
  • Four sample posts in a design system: bottle green and antique gold.
  • Four sample posts in a design system: sky blue on grey, product tiles with specifications.
  • Four sample posts in a design system: deep blue with hard-edged athletic type.On this page
  • Four sample posts in a design system: corporate azure, blue panels on blue.
  • Four sample posts in a design system: clinical blue with pale blue panels.
  • Four sample posts in a design system: pale yellow and warm sand, clean and airy.
  • Four sample posts in a design system: lime on charcoal, boxed commerce tiles.
  • Four sample posts in a design system: retro grunge in orange and rust.
  • Four sample posts in a design system: warm neutrals, peach and cream.
  • Four sample posts in a design system: an app interface drawn as a poster, sky blue on white.On this page
  • Four sample posts in a design system: burnt orange and charcoal, wide photography.
  • Four sample posts in a design system: yellow and pink, poster-sized type.
  • Four sample posts in a design system: green and cream with soft rounded shapes.
  • Four sample posts in a design system: organic blobs in orange and yellow.
  • Four sample posts in a design system: a giant wordmark behind a floating product.
  • Four sample posts in a design system: high-gloss product photography on warm orange.
  • Four sample posts in a design system: charcoal and near-white, stark monochrome.On this page
  • Four sample posts in a design system: a lime ribbon over pale green.
  • Four sample posts in a design system: warm flash orange, appetite first.
  • Four sample posts in a design system: deep blue with sky blue gradients.

46 designs. Pick one once; every post is made in it.

Before and after

Your page now, and after

Between patients there is no hour to write a post. The right side is the same month with Soyla.

Without Soyla
  • A holiday notice from last December.
  • The new table nobody heard about.
  • A photo of the sign, nothing else.
With Soyla
Halyard Chiropractic post: "The first visit is mostly talking.", a bone card set over a photograph of an empty treatment room with fresh paper laid down the table.
Halyard Chiropractic post: "One joint. One controlled push.", a deep pine green card with five rounded bars stacked and the middle one shifted to the right.
Tinbridge Chiropractic post: "We are open on Saturday mornings from this month.", a grey report card showing the opening and closing hours in dot matrix numerals.
Longbow Spine & Sport post: "AFTER PRACTICE", a photograph of two empty treatment tables in a sports bay under electric blue diagonal panels.
Ninebark Chiropractic post: "Delia runs the front desk.", a bone poster with a photograph taken over a receptionist's shoulder at an open appointment book.
Alderfield Chiropractic post: "We are hiring a chiropractic assistant.", a white card with a giant four cropped by the edge and the days written beside it.
Pennant Chiropractic post: "Bring these three things.", a dusty blue card holding three stacked tiles for a photo ID, an insurance card and shoes you can move in.
Grainhouse Chiropractic post: "The paper changes between every patient.", a black macro photograph of a roll of examination paper on the end of a treatment table.
A post a day
A month

A month at your office

One post a day: what a first visit covers, how the office runs, your team, and the hours that change.

  • Your first visit
  • Words you will hear
  • In the office
  • Your team
  • How care works
  • For new patients
  • Notices & hours
MonTueWedThuFriSatSun
  1. 1What a first visit covers
  2. 2Meet the front desk
  3. 3What an adjustment is
  4. 4Why we ask about work
  5. 5Why we examine again
  6. 6What to bring with you
  7. 7Saturday morning hours
  8. 8Range of motion, defined
  9. 9The exam, step by step
  10. 10The table and how it moves
  11. 11A day at the front desk
  12. 12When we send you on
  13. 13What a referral is
  14. 14Questions to ask us
  15. 15Why a first visit is long
  16. 16How a room gets reset
  17. 17Acute and chronic, plainly
  18. 18What a re-exam looks at
  19. 19Closed for a training day
  20. 20Who is licensed for what
  21. 21What we do not treat
  22. 22What mobility means
  23. 23Parking and the ramp
  24. 24Bringing your own imaging
  25. 25Why we ask you back
  26. 26What a bolster is for
  27. 27We are hiring at the desk
  28. 28The paper on the table
  29. 29How we share the rooms
  30. 30What comes after the exam

A sample month. The categories are this trade's; the titles are examples.

FAQ

Questions we get asked

Can you post about chiropractic without making medical claims?

Yes, because we do not make them at all. We write what a thing is, what happens at a visit and how your office runs, never what an adjustment will do for the reader. No success rate, no cure, no condition named as something a visit fixes. You approve every post.

Will this get me in trouble with my state board?

Nothing goes out that you have not read and approved. Every draft is checked first: no health claim, no figure we cannot source, nobody named or shown without their say-so. We are not your compliance department and we do not give legal advice, so the last read is always yours.

Can you post a patient's story or a before and after?

Only when you attach it and tell us the release is signed. Otherwise no patient name, photo or story goes in a post, and we never invent one. We do not write a result you cannot show, so the month is about your office, your team and how a visit works.

Can I use photos of my own office?

Yes. Upload them and we use them as they are. We never redraw your rooms, your tables or your people, and we never generate a picture of a patient. If someone is in the photo, we ask you to confirm they are fine with being posted.

Do you actually post for us?

Yes, on the accounts you connect. Every post you approve is scheduled to a day and published to your own Instagram, Facebook, LinkedIn or other connected pages. We never post to an account you have not connected.

What does it cost?

It is free to sign up. Plans start at $99 a month.

More industries

Built one trade at a time

Between patients, your page keeps going.

Tell us what your office does and how a first visit runs, and your first posts come back for you to approve.

Get your first posts

Free to sign up. Plans from $99/month.