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Google review link and QR code

Paste your Google listing and get the one link that opens the review box, a code you can print, and a card for the counter. Free, and nothing you type leaves your browser.

Open your listing on google.com/maps in a browser and copy the whole address out of the address bar. A Place ID on its own works too.

Or try one of these

Those three are made-up listings, so the links they build are made up too. They are here to show what the box accepts.

Where will people scan it from?

A card by the till, a slip in the bag, the bottom of an invoice or a receipt.

Make a card to print

Optional. The code, your own line above it, and your business name in the corner. Nothing here is written for you.

Your words. This is what people read before they decide to scan.

Optional.

Set small in a corner of the card, in capitals. Also used to name the files you download.

Layout

A thin rule set in from the edge, everything inside it. Good for a list.

Colours

Off-white uses the least ink, which matters when you are printing a stack of them.

Size

US Letter at 300 dpi. Print it, trim it, tape it in the window.

Everything happens in this page, on your own device. We never contact Google, nothing you type is uploaded, and nothing is stored. Privacy policy

Your review link will show up here

How to use it

  1. Paste your link or your Place ID

    If you can sign in to the business, your Business Profile hands you a finished review link — paste that. If you cannot, Google’s Place ID Finder gives you the ID from your business name. The three ways to get one are below.

  2. Open the link once and check it

    The link appears straight away. Open it and make sure your own business name is at the top of the review box. We never contact Google, so this is the only check there is.

  3. Take the code, or make a card

    Say how far away people will be scanning from and the page works out how wide to print it. Take the PNG, or the SVG for a sign shop. The card puts the code under a line of your own words.

Where to find your Place ID

  1. From your Business Profile

    If you can sign in to the business on Google.

    1. Sign in to Google with the account that manages the business and open your Business Profile.
    2. Select Read Reviews, then Get more reviews.
    3. Select Copy, and paste what you get into the box above.

    This hands you a finished review link, so there is no Place ID to find at all. Google says the QR code on that screen can only be made on a computer, not on a phone — ours works either way.

  2. From Google's Place ID Finder

    If you cannot sign in, or somebody else manages the listing.

    1. Open the Place ID Finder on Google's developer site.
    2. Type your business name and town into the search box on the map.
    3. Choose your listing. The ID shows on the map — copy it and paste it above.

    Free, no account, about thirty seconds. This is the one to use when the address bar turns out to have nothing in it.

  3. From the address bar

    If you are already looking at your listing on a computer.

    1. Open google.com/maps in a web browser on a computer. The phone app has no address bar.
    2. Search for your business and click it, so its panel opens.
    3. Copy the whole address out of the address bar and paste it above.

    Some Maps addresses carry the Place ID and some carry only a listing number, which cannot be turned into a review link here. Paste it and the box says which one you have.

In someone’s hand

About 300 mm (11.8 in) away

Print the code
30 mm (1.2 in)
Keep this much clear
35 mm (1.4 in)
One square comes out
0.7 mm

A card by the till, a slip in the bag, the bottom of an invoice or a receipt.

Across a counter or a table

About 1000 mm (39.4 in) away

Print the code
100 mm (3.9 in)
Keep this much clear
118 mm (4.6 in)
One square comes out
2.2 mm

A table tent, a window sticker, a card propped up next to the card machine.

From a few steps back

About 3000 mm (118.1 in) away

Print the code
300 mm (11.8 in)
Keep this much clear
353 mm (13.9 in)
One square comes out
6.7 mm

A van door, a yard sign, a board on a wall people walk past.

Worked out for a link like the one this tool builds: 79 characters long, which comes out 45 squares a side. A longer Place ID makes a denser code and slightly different figures, so take the numbers the tool prints under your own code rather than these.

The second figure is the one to give a printer. That pale border is part of the code, and a code butted against a dark panel or the edge of a sticker stops scanning at any width.

Behind all three is one rule of thumb: a code reads from about 10 times its own width. Denso Wave, who invented the QR code, publish no ratio at all and say only to print as large as the space allows, and every source that states the figure is a QR generator’s own blog. So print one and try it with your own phone, from where people will really be standing.

Reviews come in. Now post about them.

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